If you want to succeed in direct sales or network marketing you have to build a large network. There is no way around it. When people join Scentsy they start with a list of “100 friends and family”; however, this list (on its own), although it is a good start, is never big enough to meet your long term goals. Consultants who can’t grow their network (outside of their initial list of people they know) will struggle to achieve.
There is however a very, very simple way to grow a huge positive network, outside of the contacts that you have when you start your business. The larger your network, the larger your business will expand and grow. This blog post will show you how to do it in a very simple way.
Most people who are serious about this business are aware of the need to “expand their network”, but many people struggle with how to do it effectively.
Also, a common problem is that people look at networking as an “event” rather than a “habit”. They approach networking from a position of stops and starts, rather than as a continual behaviour that happens all the time. When you approach networking sporadically you miss out on the compounding returns that come when a habit drives long term action.
Networking doesn’t need to be complex. In fact, it can be very simple. If if you are willing to turn the method I’m going to lay out into a habit you’ll find it to be very effective as well. Here is a method that we’ve used successfully in our business and we know that it works. It is called – networking circles.
Other writers, including James Altucher and Claudia Azula Altucher in their book, The Power of No: Because One Word Can Bring Health, Abundance and Happiness, discuss takes on this idea. Also, there are no hard and fast rules to how it works. You can easily adapt this idea to your schedule (and willingness to network).
The framework is pretty simple:
- Take out a piece of paper (or a word document);
- Draw a circle in the middle of the page. In this circle write the word “me”;
- Then proceed to draw 7-10 additional circles throughout the page;
- Label each of the circles with a “networking category”. For example, one circle you could call “Close Friends”. Another circle you could label “Acquaintances” or “People You’ve Met Once”. Name another circle “Online Communities”, and another circle “In-Person Meet-up groups”. Label another circle “Professional Networking Events”, and another circle “Conferences”, or “Events” or “Fairs”. Add another circle for “Parties” or “Hosts”. as well as “Current Customers”. Even throw “Recreation” in there or “Exercise” (you never know how a relationship could develop with your friends from the gym or yoga class). This isn’t an exhaustive list – get creative and think about other forums where you could meet people;
- Make it a goal to talk to someone from at least five different circles a week, and commit to this habit as a long term behavioural change (not just a one time experiment);
- Keep track of your progress in a simple spreadsheet or notebook (and use the categories to track your discussions).
What you will find, if you actually execute this strategy, is that, usually within a year to eighteen months, your personal and professional network will have grown substantially. You will have more positive relationships than you have ever had, and as a result opportunities will start to come into your life.
Why is this? A couple reasons. First, there is a compounding effect (read Darren Hardy’s great book, The Compound Effect on this subject) whenever you engage in small behaviours consistently over a long period of time. Next, without even realizing it you are creating a “relationship action plan” (as discussed by Keith Ferrazzi in his wonderful book Never Eat Alone).
You are also bringing the idea of relationship building both into your subconscious and conscious attention. Because you have built a conscious habit of hitting four circles you will be looking for opportunities to meet new people, and your subconscious will make you aware of networking opportunities that you normally would have glossed over because your weren’t focused on the subject. There is a huge dividend whenever something becomes a habit.
Also, have fun with it. Make it a game. Give yourself a reward if you hit more than four circles in a week. Challenge yourself. Add some additional unique circles (like “aspirational contacts” or “superstars”). You never know how your efforts to reach out to people (even above your current income or pay grade) can really pay off.
We are coming up on six years as Scentsy Independent Consultants. It has been an incredible ride, one that has seen our team grow to include consultants all over the world, and a business that we now own that has truly changed our life, our income, and our happiness.
Over this time we have had the privilege to work directly (in mentoring, training, speaking and coaching) with many thousands of consultants worldwide. We have realized that there are certain understandings (or beliefs) that determine whether a consultant will “last”, or whether they will quit before they experience the real “fruits” of a successful direct sales business.
Unfortunately, the reality is that many, many consultants (the majority in fact) don’t ever last with one direct sales company as long as we have lasted with Scentsy.
In fact – and these are real statistics – 100% of the people who joined our team in 2009 have since quit Scentsy, and 62% of the people who joined our team in 2010 have since quit Scentsy. In spite of this our business thrives, and continues to grow (both globally and in absolute numbers), and we are able to experience an incredible life because of it.
There are many reasons why consultants quit, and we want to share some to help any new Scentsy Independent Consultants so that they can experience the same blessings that we have felt with this company. Here are 5 tips that will absolutely change your business and allow you to “last”:
1. Motivation Will Wear Off, Habits Will Sustain You
Direct sales companies are great about “motivating you”. We have annual conventions with tons of great speakers and trainings. We have regional meetings, incentive trips, leadership trips, webinars, seminars. We have more training than you could even imagine. In spite of this, the majority of consultants won’t last 6 years.
Why is this? Primarily it is because habits are what really matter in this business. Motivation is only an ignition switch, nothing more. Motivation wears off. It is overrated. If you want to stick, if you want to last, if you want to beat the war of attrition and experience the fruits of a successful direct sales business you have to establish (as quickly as possible) powerful habits in working your business and allow those habits to carry you to success. If you constantly need a “re-charge” eventually you will get tired of the cycle. Habits are what count.
2. The Same Things That Work At The Beginning Will Always Work
We have the experience of coaching many consultants who find themselves in “plateaus” in their business, after having been in it for several years. In most cases, the consultant has who is in a lull in their business has moved away from doing the things that brought them initial success. When you start your direct sales business you often talk to everyone. You are challenged by your upline and you respond. That leads to results.
Many consultants fall into what I believe is a “productivity trap of leadership”. They have grown their team a little and they shift the majority of their time to training activities. We believe that this is a mistake if you do it too early. Meghann and I are at the highest rank of the company, we have the ability to focus entirely on leadership but yet we don’t. We constantly do the things that we did in 2009. As a result we are getting new customers weekly and also constantly finding new recruits. Our business therefore grows. If you want to last you have to do the things, for your entire experience, that you do as a brand new consultant.
Also – and this is a point that cannot be discounted – when you do the things that “new consultants do” you get to experience the emotions that a new consultant feels: excitement, engagement, momentum. You have to feel that often to last in this business. If you become solely a “trainer” or solely a “leader” you not only miss out on a steady stream of new customers and recruits, but you miss out on these positive emotions.
3. You Have To Understand And Conquer The Dip
Here is the application to direct sales:
When you first start out, you experience a relative level of success. When we are training our team we like to refer to this initial success as “the friends and family bump”.
You tell your friends and your family about your new business venture. Many of them will “test” out your products to see if they like them. Some of them will purchase again, but not all of them. So your customer base immediately starts to recede. Some of them may also want to get involved with the business venture themselves. However this initial bump doesn’t last.
Soon you find yourself heading into the “Dip”. This is where you have exhausted your initial network of contacts. You are still working your business, and still trying, but you are starting to see your results diminish.
The Dip is where many, many people quit. The dip usually happens at the 18-24 month point. Those who persist past the Dip, end up with a significant share of the results, and rewards over time.
Persisting past the Dip is hard because it requires you to get out of your comfort zone. It requires you to expand your personal network. It requires you to experiment with new strategies. Anytime you start experimenting you open yourself up to failure. So not only do you have to persist past the Dip, but you also have to get over your fear of going outside of your comfort zone, and you have to get over your fear of failure.
4. Dabbling Doesn’t Give You Enough Data To Make A Reasonable Judgment
There are many, many different ways to build your business, and the reality is that they all work. However, in order to get results from particular methods it is often necessary to stick with the method for a long time. You also have to learn how to do that method correctly. That involves failing a little at first until you can correct.
The problem is that many, many consultants will try one method and then make a judgment about whether that method works and then quit doing it. When in reality they are asking the wrong question – instead of asking whether a particular method works or not, they should really be asking whether or not they are willing to do what it take to MAKE that method work. All methods work if you do them correctly but you have to be willing to 1) learn how to do it correctly and then 2) stick with it until you are performing it correctly.
We’ve seen this so many times, in so many contexts, with so many consultants – online marketing, organic marketing, doing parties, doing fairs. I could go on. You can’t just do it one time and quit. You have to learn how to do it correctly, and then stick with it until you are actually doing it correctly.
5. The Story You Believe Will Ultimately Define Your Experience
As of March 10, 2015 The Scentsy Family is launching in New Zealand.
Be part of one of the fastest growing direct sales opportunities in the world by becoming an Independent Scentsy Consultant in New Zealand
Scentsy began in 2004 in a 40-foot ocean container on a small sheep farm is now an international company headquartered in Meridian, Idaho with a network of over 200,000 passionate entrepreneurs.
The simplicity and value of its flagship product, scented, wickless candles heated in decorative ceramic warmers, provides a better alternative to burning wicked candles.
Scentsy Fragrance also offers the Scentsy Buddy, large and small versions of plush animals with a fragrant Scent Pak™ inside and Layers by Scentsy, a personalized fragrance experience that lets customers build a signature scent using 11 body and laundry care products.
Scentsy Family Consultants are now able to bring Scentsy Fragrance to New Zealand (Starting March 10th). This is a ground floor opportunity that is unique in a direct sales model.
New consultants in New Zealand have the incredible opportunity to be the first consultants to grow their business in these new direct sales hotbed as of March 10th, 2015.
In 2009 we had the opportunity to be one of the first consultants to open Scentsy Canada. This has been a life changing and truly amazing experience for us.
Here is our story: https://meghannclements.scentsy.ca/Scentsy/Bio
Don’t wast a minute. Join Scentsy in New Zealand On March 10th
This is our son Cohen. He is 8 years old and was born with a rare genetic disorder called Diploid Triploid Mosaicism that affects his physical and cognitive functioning. We are participating in a “Silly Elf” video contest where the prize is $1000 cash for the top 10 videos. If we are one of the top 10 videos we will donate all the $$$ to the Diploid Triploid Mosaicism Family Conference in April 2015 in Houston, Texas. This is a conference for families with the same genetic disorder as Cohen to come together to meet and bond and share. Most of us have never met a child like our DTM child and it is lonely as we blaze our own trails with no medical research or specialists. So this is a super special conference that families can come together. If you would like to support our cause all you have to do is click on the link below and vote. It requires nothing other than a couple seconds of your time (and you get to see Meg’s silly dancing and our dog JoJo who steals the show). You also have the option to vote again every 24 hours until the contest closes on December 21st.
You can watch the video here: http://bit.ly/1BA3e1m
Psychology of No Lesson 15 – In Order For This To Work We Have To Make A Habit
I bet there are several people who have watched at least a couple of these Psychology of No Videos and haven’t done anything. Or, if you did something it was only for a day or two, and then a period of time has gone by without you taking action. Why is that? It is because habits control us. We might be motivated by a book or a video, but if we don’t change our habits then we won’t change our behaviour.
Implementing this law is exactly like long distance running. You don’t go from having never ran before to doing a marathon on the same day. You have to build up your endurance. In the same way you have to build up your endurance to seeking out a “No”. You start by doing 1 a day, and not missing a day. Then move to 2. Then 3. Then 4 a day. Over time (30 days or so) you will have a “habit” of seeking a No. You will only see results once it has become a habit.
Psychology of No Lesson 14: Your Comfort Zone Is Your Jail. It is your dungeon
The phrase “comfort zone” is the world’s biggest misnomer, and the worst use of words ever. Your comfort zone is your jail. It is your dungeon. It is your death zone. If you stay in your comfort you will not grow your business. If you stay in your comfort zone your current level of income, the current size of your business, will be as big as it gets.
Is that what you want? Is the current size of your business all you want for yourself? If so then stay in your comfort zone. If not then you MUST get outside of it. That is the only way to grow. Comfort = death in this business
Psychology of No Lesson 12 – There Is No Shortcut Around The Law Of Averages
It doesn’t matter what country you live in. It doesn’t matter what your personally is like. It doesn’t matter who you talk to. Every consultant worldwide deals with certain mathematical realities in this business. Only 1 person out of a certain number you talk to will join (that number usually ranges between 10-20 over a long period of time). And only 1 front line out of a certain number will hit director (usually 10-15). So don’t try to outsmart or short cut it. Accept it. Embrace it. And then pay the cost.
There is always a cost. You cannot get the long term benefits in this company (or any direct sales company) without paying the cost. If you refuse to accept the cost then you eventually quit. But it doesn’t need to be this way. If we make peace with the cost, and accept it, then we can use this law to our advantage. We then turn emotionally resilient against any perceived “rejection”. It doesn’t phase us because we are just using the law of averages.
Scentsy Spring Sprint 2015 dates and locations have been announced. Registration opens Nov. 1, 2014. In 2015 Spring Sprint will be making 28 stops. Don’t miss this chance for top-notch training from field leaders near you!
Here are the dates and locations. Find the closest one near you. You won’t want to miss this.
Why Should You Consider Attending Spring Sprint?
- You will learn from the top Scentsy field leaders and corporate trainers on how to take your business to the next level.
- You will get insight on the best marketing and sales strategies.
- You will learn the best strategies for hosting parties.
- You will learn the best recruiting strategies for growing your team.
- You will learn leadership to help encourage and train your downline.
- You will learn about upcoming products and specials.
- You will network outside of your downline and create powerful and meaningful relationships that will help you in your business.
- You will strengthen your existing relationships and feel part of a greater Scentsy family.
- You will have fun!
Don’t miss out! Register on November 1, 2015 through the workstation and attend Scentsy Spring Sprint 2015 to take your business to the next level.
Here are some pictures various Spring Sprints in the past. We can’t wait to see you there in 2015!
Empowering Scentsy Stories – Meet Glenys Tobiassen
My story begins many years ago when I was just a young mum! Since I was born, I have always loved people and being around them! I loved the interaction I had with those whom I came in contact with whether it was at school or work or being around family and friends. I have also been a hard worker so whatever I did, I put 100% into it. I remember when my children were born I had many opportunities to sell Nutrimetics, Loraine Lea Linen and Tupperware which I did and had many successes with these companies.
I sold Tupperware the longest and became a Manager with a team of about 13 girls/ladies under me and had the privilege of having a company car. I learned quickly that I was good at selling. When my youngest son went into full time school, I decided to try my hand at real estate which was a little different than selling small products. I ended up doing that for 13 years with the last 3 years becoming a licensee and having my own business. I found I thrived on success and became somewhat creative in marketing to attract more business.
In 2009 I developed Diabetes and became unwell so decided to put my License on hold for 3 years while I had a break! I found it difficult to go from selling real estate to retirement. Nonetheless my husband had the opportunity to further his career so we moved to Norseman where we lived for 18 months. After 12 months I was tearing my hair out with boredom so decided to go back to work full time for a Government Agency where I worked for 6 months until my husband was transferred again to Albany, a beautiful place on the Coast of Western Australia. I had secured a full time job with a firm in Albany before I arrived but after three months I realized that a 9-5 job was not for me.
I decided that I needed to be doing something but wasn’t sure what! I discussed it with my husband and decided that when we returned from our vacation to USA and Canada last year that I would make somes decisions upon our return! A few days after returning from our trip I received a message from one of my friends (Ireta Dahl) who I reconnected with while in Canada who told me that the company her niece worked for (Meghann Clements) was launching in Australia in September. Meghann skyped me and told me all about Scentsy and Grace Adele and before I knew it I was excited about the opportunity to join this amazing company. I had worked for several direct selling companies but the two things that I was so impressed with were the unique products and the Compensation Plan of this amazing company.
In September 2013 I became an independent consultant for Scentsy Inc under the brands Scentsy Fragrance and Grace Adele. It is exactly what I wanted – working my own hours, socializing with friends and family and sharing the business with others.
I had the opportunity to go on my very first incentive trip to the USA to celebrate the 10th Anniversary of Scentsy all expenses paid! I had the privilege of meeting other consultants from all over the world and especially from my own group! We were treated to beautiful hotels, concerts and had training from some of the best leaders!
I am so grateful for my amazing Sponsor Super Star Director, Meghann Clements and her husband Ryan who introduced me to Scentsy and who have taught me, inspired me and supported me throughout my Scentsy journey!
I am lucky to have a wonderful husband and children who have always supported me and an amazing team of ladies who inspire me to be do better and be a better person. The investment of $139 plus shipping and handling has been returned to me ten fold. I became the 2nd Director in Australia in 5 weeks and continue to progress as I go forward in my Scentsy Journey. This business continues to assist us financially so we are able to meet our financial goals as well as assist our children when needed. I love my job!
Scentsy has expanded internationally and is growing at an amazing pace! If you are tired of working for someone else, tired of working long hours away from your family then becoming a Scentsy Consultant can change all that for you! You can work your own hours, party for a living and enjoy the freedom of being your own boss. One of the best parts about being my own boss is that I can write my own pay cheques and no-one can fire me! You can actually enjoy your business and let it work for you! I love helping people so let me help you achieve your goals so you can spend more time with your family. What are you waiting for? Call me today and join my amazing team!
0417 172 516
We want to hear the word “yes” in our business right? Yes to host, yes to buy, yes to join. Well in order to hear “yes” we have to put ourselves in a position where we might hear the word “no”. Any time we put ourself in a position to hear the word “no” we are prospecting.
Unfortunately most consultants spend their time “marketing”, not “prospecting”. Marketing is all other business activities that aren’t prospecting. Any activity (like placing flyers and business cards around, online activities, planning, creating brochures, working on the website, and many more) where we will never hear the word ‘No” is marketing.
We need to do more “prospecting” and less “marketing”. In this business “prospecting” is what gets the largest results. Why do we spent time marketing? Because it is easier, and it isn’t scary like prospecting is.
If you care about getting real results, quickly, in your business, this is one of the most important lessons you could ever learn.
The Psychology of “No” Lesson 8 – This Is The Only Behaviour That Actually Matters:
How many genuine conversations are you attempting in a day, with a real human being, where you might actually here the word no?
This is all that really matters. All other behaviours – like randomly leaving flyers around, spam emailing, Facebook status posts, or anything else that is directed to no one in particular, but rather the world at large MAY result in something positive, but the chances are slim, and they 1000x less effective than confronting your fears and actually talking to another human (or at least attempting to talk to them).
Don’t hypnotize yourself into thinking that you are taking effective action. We give you this advice because we care AND we know exactly what works and what doesn’t.
Psychology of “No” Lesson 7 – We Are The Problem, And We Are The Solution
Have you ever said any of these things about your business:
No one wants to host a party?
No one wants to buy?
No one wants to join?
Do you realize what you are doing when you say this? You are disempowering yourself. You are saying that the “problem” exists outside of you. Well if the problem exists out of you then the “solution” also exists outside of you. So you have no control. Consultants who stay in this mindset eventually quit. I have seen it over and over. Don’t let it happen to you. You are the solution (but that also means that you have to accept that you might be the problem also). The problem is our unwillingness to step outside of our comfort zone on a consistent basis and approach a large number of people.
Do you want success? Then you need to stop focusing on it and only focus on what you will do today.
Don’t Worry About What You Want, Only Focus On What You Will Do Today. Everything that you want is a result. You only get results through action. Focusing on what you want often causes you to get impatient, and discouraged.
The psychology of “No” and the “law of large numbers” requires time, and emotional detachment to effectively use. So each day you have to only focus on what you will do that day, and nothing else.
Empowering Scentsy Stories – Meet Kristy McShane
I first heard about Scentsy mid 2013 and just reading about it had me sold then and there. I had never tried the products but I had that feeling inside of me that this was an opportunity not to be missed. I looked at it this way, the small cost to join IF (I knew there would be no if though!) it fizzled out was not a loss at all. I still got an awesome kit of products! Risk factor in my eyes was zero to none!
The Psychology of “No” Lesson 5 – If You Use This Theory You Cannot Fail
Are you scared of failure? Well good news. You are absolutely, 100% guaranteed to succeed if you use this theory. If you constantly “Go for No” you cannot fail. You can only succeed. You only fail in this business when you STOP.
If you STOP prospecting
If you STOP going for No
If you STOP using the law of large numbers
Then you will fail
But if you NEVER STOP. Then you WILL NOT fail. You CANNOT fail, using this theory. It is impossible, and I challenge anyone to prove me wrong.
Ryan and Meghann Clements are Independent Consultants and SuperStar Directors with the Scentsy Family. They lead a global team of many thousands of consultants worldwide. Visit their website and read their story at http://globalfragrancebusiness.com
October Warmer of the Month – Grateful Harvest Scentsy Warmer
Celebrate the abundance of fall with Grateful Harvest, an enduring symbol of a rich and plentiful season. Hand-painted in earthy tan and gold with a jute “tie,” this porcelain warmer glows when lit. It is the perfect fall accent for any room!
The Psychology of “No” Lesson 4 – Hearing No Is Your Investment Cost
If you went and purchased a Franchise you would have to put up a large sum of money before you even could earn $1. If you had a restaurant you would have to put up your own money to build out the space before the first customer walked in the door. Guess what? As a Scentsy Independent Consultant you also have an investment cost. But it isn’t $. Your starter kit was a small cost, but you still have more costs to pay. But they aren’t measured in $$. They are measured in emotions, courage and actions.
Hearing “No” is the cost of investment for you to make real $$ in this business.
Empowering Scentsy Stories – Meet Tara-Lynn Lord
Three years ago I was struggling with making ends meet. Due to financial hurdles I was working two jobs and I was about to lose my home that I worked so hard to attain. I met a lady who asked me to join her team I then hosted a basket party that help to change the direction of my future, I didn’t realize to what extent at the time. Crystal is now one of my closest friends and my director with Scentsy! With $119 (that was all that I had in my account) I joined.
This was a turning point from merely surviving to achieving my goals and thriving. I now make a vision board every year and achieve almost every goal ever since, thanks to Scentsy and my new confidence I was able to keep my home quit my part time job and even earn two trips with Scentsy to New York and the Bahamas. This year I have more goals which I have achieved most them. My biggest person goal is to work full time from home selling Scentsy and quit my full time job! Feel free to contact me today!
Empowering Scentsy Stories – Meet Alicia Jensen
My story started with a scent circle a good friend had given me as a gift for my new car. At first I was like “thanks……..?”, but then time went on and the nice new car smell faded. Gift forgotten I started searching for car fresheners, and bought your average maple leaf shaped gas station variety freshener. After I opened it, I realized I didn’t like the smell, but lived with it until the smell faded. At this point I remembered my gift and opened the scent circle and fell in love. I was ready to scour every gas station in Edmonton to find where my friend had bought this one. I searched a few and could not find anything that looked like it. I finally noticed the Scentsy trademark and understood a little bit about this Scentsy stuff she had been talking about.
A few weeks later I went to my first party, discovered all the products, and have been hooked ever since. I decided to become a consultant because I love Scentsy and the quality of the products that they offer, and I wanted to share that with my friends and family. ( That and the rate at which I was buying it, it just seemed like a good plan 😉 ). I love that I can fit my business around my busy life, and that I have something for me that isn’t just being a wife and mom. I love that this business fits my values and gives me the opportunity to bless other lives, by giving more than I take. I have met some amazing people because of my business and I’m excited to get to meet many more, that I would not have had the opportunity to otherwise.
Independent Scentsy Consultant www.aliciajensen.scentsy.ca
Independent Velata Consultant www.aliciajensen.velata.ca
The Psychology of “No” Lesson 3 – Each Day You Are Either Applying Or You Are Avoiding This Concept.
If you are discouraged about the results you are getting in your business you have to look inward. You can’t blame anyone else. Each day we all have a choice. Either we are “applying” these principles (and actually risking no) or we are “avoiding” them and filling our day with avoidance activities. There is no middle ground.
What you want for your Scentsy business is up to you. There is no “correct” goal. But the more you apply, and the less you avoid, the more likely it is that you will get what you want.
The Psychology of “No” Lesson 2 – You are 100% Guaranteed Success in this Business If……..
You use the law of large numbers. For every [x] Nos, you get  Yes. Can you endure [x] Nos? Only you can answer that question, and only YOU can determine whether you will succeed in this business as a Scentsy Independent Consultant
The Psychology of “No” Lesson 1 – Receiving A No Is Not A Rejection of You Personally